When running websites, everyone wants a plan that fulfills their goals. Countless plans are available in the market, but choosing a reliable and SEO-friendly one can be the real challenge. This is why businesses end up choosing the wrong plan, and then they are forced to switch. Frequent changes and migration of your website can significantly harm your ranking.
This is why you must choose a plan that aligns well with your website and long-term business needs. Usually, business owners focus on server resources and overlook other important factors that can be bad for your site’s SEO. A hosting service has various other vital aspects in elevating website ranking. Thus, it’s important to consider certain SEO factors before entering the market.
Keep reading to explore the key factors to consider while choosing an SEO-friendly hosting service.
4 Factors for SEO-Friendly Hosting You Shouldn’t Overlook
The consistency of your search engine optimization efforts is somewhat determined by the hosting plan you choose. No matter how well your website is optimized, if it is hosted on the wrong server, it won’t do any good. Therefore, ensuring important SEO factors will increase your website’s overall ranking chances and drive traffic to expand your business reach. Keep reading the article to the end to discover all the factors of an SEO-friendly hosting service.
Here are 4 factors you need to consider while choosing the host to boost your ranking efforts.
1. Don’t Choose Shared Plan
Businesses usually choose shared plans because it’s a cost-effective option. While the cost may be tempting, it may not be viable for your SEO efforts. This is because the performance of other neighboring websites on the same server can negatively impact your SEO. For example, if one site on the server gets a traffic spike, it will also affect yours. As a result, your website performance remains inconsistent, which can hurt your rankings significantly.
Shared hosting plans also have issues with scalability, reliability, and speed. These are important factors when optimizing your site for search engines. A better alternative, like VPS hosting, can work ideally in this scenario. Therefore, businesses refer to VPS hosting company in Dubai to opt for an optimized server for SEO.
2. Ensure Host Promises Strong Security
Hosting company with promising security is essential to maintain your website’s SEO performance and integrity. Along with this, reliable security also relieves you and keeps you at peace by minimizing the risks of cyberattacks. Therefore, when you enter the market, it’s important to look for hosts that offer strong security along with the plan.
Here are some key security considerations you look for in a hosting company:
- DDoS Protection: DDoS attacks are the most common types of attacks that your site can occasionally encounter. Therefore, ensuring protection for DDoS attacks is essential.
- Firewall: Hosting services with a built-in firewall will add extra protective layers to your server. This ensures safe browsing for your site visitors and enhanced protection.
- Malware Scan: While most servers like Linux have a strong security baseline, there is still a chance of viruses. Therefore, consider a host that runs regular malware scans.
Read also: Why Is Content Localization A Better SEO Strategy?
3. Choose a Local Host
This is the most overlooked factor when businesses choose their hosting plans. While it may not necessarily affect your SEO efforts, it can further optimize it for better results. For example, most of your organic traffic will come from Dubai if you provide services in Dubai. Therefore, if you choose a host from Dubai, it will enhance your visitor’s browsing experience.
The website latency will be comparatively low if a server is close to your target audience. Lower latency means faster loading times, an important SEO factor in decreasing bounce rates. However, choosing a server from the Netherlands and your audience is from Dubai can increase loading time.
4. SSL and Automatic Backup Availability
Hosting plans that don’t offer any backups can be bad for your search engine optimization efforts. If your website stays down for a prolonged period, it can send a negative signal to search engines. Search engines are more likely to rank websites that have a reliable uptime. Therefore, if anything goes wrong, you can use website backups and prevent downtime from increasing.
SSL is another important factor that you must secure from your hosting provider. Websites without SSL certificates are a drawback for most visitors, and they can immediately leave your website. Implementing an SSL certificate and creating website backups can be overwhelming. Knowing this, you can get in touch with top VPS hosting company in Dubai to provide you with a hosting plan with automatic backups and an SSL certificate installed.
Read also: A Comprehensive Guide for Web Development Success
Are You Looking For SEO-Friendly Hosting Plan?
A professional hosting company acknowledges the significance of SEO. Therefore, they provide SEO-optimized plans. Getting a hosting plan optimized for SEO frees you from countless hurdles. Feel free to contact hosting providers to get a suitable plan that fulfills your website SEO needs.