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Pixis Drones: Unveiling the Strategy and Creative Artistry Behind their Extraordinary Drone Light Shows

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Pixis Drones, a preeminent drone light show industry player, seamlessly blends its marketing DNA with a splash of Hollywood Moxie to deliver stunning shows that generate an ROI for its clients. Renowned for crafting mesmerizing displays at events like Super Bowl LVI, the 2022 NBA Draft, and the 2023 NFL Draft, Pixis Drones extends its expertise to various B2B and B2C brands across multiple sectors. This article delves into Pixis Drones, strategic approach, technical expertise, and profound creativity that sets them apart in the competitive drone light show industry.

What Sets Pixis Drones Apart?

Pixis Drones distinguishes itself from its competitors by adhering to a fundamental principle: start with “why” and get to the clients’ underlying objectives for doing a drone show. Instead of merely providing a visually stunning spectacle, Pixis Drones aligns a client’s objective with strategy and creativity to deliver drone light shows that produce measurable results.

It Starts with the Team

Pixis Drones team collectively has over 40 years of experience in advertising, experiential marketing, event management, and flight operations. This wealth of experience enables the Pixis team to tackle some of the most technically and logistically complex drone light shows, including Monday Night Football for the Miami Dolphins organization, with relative ease and extreme precision.

The technical know-how at Pixis Drones extends beyond the operational aspects of drone light show development and production to various technologies, including IoT sensors and integrations that can enhance the experience at physical events and AR/MR technologies that bridge the digital realm. For example, Pixis recently delivered an AR experience that extended a drone light show they produced for Kay Jewelers and St. Jude that aired on NBC’s Christmas at Rockefeller Center.

Strategic Collaboration

Another characteristic that sets Pixis Drones apart is their commitment to treating brand and agency partners as true collaborators throughout the process and beyond the show. With a team composed of creative agency and industry veterans, they collaborate with clients to flesh out marketing and digital strategies to achieve their objectives and stunning creative to deliver shows that leave audiences in awe.

Pixis leverages various digital tools and platforms throughout engagements with clients to do everything from fueling creative collaboration to measuring the ROI of digital engagement with show content. Their sophisticated and elegant approach to leveraging best-in-class tools and technologies sets them apart from the competition and provides value to their clients.

Beyond the Show: Captivating Content

Pixis Drones doesn’t stop at delivering a captivating drone light show; they go the extra mile to provide clients with stunning content that resonates long after the event concludes. The show content produced by Pixis Drones serves as a valuable asset for clients, fueling engagement across their digital channels and marketing programs.

Pixis’ commitment to its clients’ post-event marketing and promotion distinguishes Pixis Drones from its competitors and has resulted in long-term relationships with several leading brands and agencies. Their show content has won multiple industry awards and media accolades. Pixis’ commitment to extraordinary creativity is reflected in the plethora of customer testimonials on their website.

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